Friday, April 12, 2013

Lenses and Photographic Vocab

I would use a telephoto lens when you have a large landscape area and you're trying to focus on the small details and you have bright lighting.

I would use a prime lens where you have low light and where you want to have fine details.

I would use a wide-angle lens when I have a lot to fit into a frame, like a big group picture.

DEFINITIONS
  • depth of field - distance between the nearest and farthest objects in a scene that appear sharp
  • light - element that makes things visible
  • shadows - dark area or shape produced by a body between a rays of light
  • diffusion - refraction of light or an erratic display of light passing through an element
  • Exposure - amount of light allowed to fall on each area of a photograph
  • Aperture (f-stop) - opening that allows light to pass through a lens and reach the camera sensor
  • Shutter speed - length of time the shutter of the camera is open
  • ISO - sensitivity to light of a camera's sensor

Wednesday, April 10, 2013

7 News Values

http://www.statesman.com/news/news/crime-law/police-continue-to-investigate-northeast-austin-sh/nXHg2/
This is timeliness because this event and investigation just happened earlier this morning.

Proximity - Possible shooting reported in South Austin
 http://www.statesman.com/news/news/crime-law/possible-shooting-reported-in-south-austin/nXHTG/
This is an example of proximity because the shooting happened right here in South Austin.

Prominence - IVF pioneer Robert Edwards dead at 87
http://www.usatoday.com/story/news/world/2013/04/10/ivf-pioneer-robert-edwards/2070437/
This is prominence because Robert Edwards was an important figure and his death is a big deal.

Impact - Postal service delays plan to end Saturday mail delivery
http://www.usatoday.com/story/news/nation/2013/04/10/us-postal-service-saturday-delivery/2070407/
This is an example of impact because cutting down the postal service on Saturdays can impact many people that still highly depend on mail delivery.

http://www.nytimes.com/pages/world/index.html 
This is an example of impact because the safety of many people are at risk because of the two country's conflicts.

Human Interest - The Blotter: Two arrested in Round Rock jewelry store robbery attempt
http://www.statesman.com/news/news/crime-law/blotter-two-arrested-in-round-rock-jewelry-store-r/nXHSR/
This attracts human interest because people are interested in hearing stories about crimes and big dramatic events, such as robberies at a jewelry store.

Wednesday, February 6, 2013

Magazine Part II

Life Magazine. October 9, 1913
Early Magazine Covers - first modeled as a book, magazines had covers with titles and table of contents and perhaps a publication date. couldnt tell it was a magazine. small illustration for a decorative look rather than to advertise. didnt have cover lines, many had no covers at all. the article began on the first page.



Vogue, June 1936
The Poster Covers - poster cover had super memorable cover with great illustrations. artistic art dominated graphic design rather than the other photographers work that existed then. these covers were oversized, could of been wall art because it was so big. it revolved around the works of art, contained a small cover line. these poster covers appeared on magazines, didnt really explain the magazine.


Vogue, 1968
Pictures Married to Type - relied on cover lines to attract readers. began constructing a magazine cover with art mixed with cover lines. found new ways of formatting the magazine so it could all tie together. enhanced photo on cover along with putting the right sized font and text. cover lines added alot of hype to how the magazine was viewed. not crazy colors. simple fonts. pictures not overlapping. text wraps around everything. nice and organized.



Fashion September 2010
In the Forest of Words - leads to modern magazine covers, includes intense photography with many cover lines. needs a powerful photo along with powerful cover lines. have models that pose a certain way so they can put in cover lines. affects our views of language and symbols. stands out to how we view things. more text, more colors, stands out to young readers, overwheming looking.